Savor & Cellar

Branding

Illustration

Squarespace Site Design

Savor & Cellar offers thoughtful, curated wine tours to small groups throughout Italy and in the Willamette Valley. Well-loved to an enthusiastic base but expanding to a wider audience, the brand needed a refresh to match the elevated experience travelers receive.

Keeping the primary logo timeless and restrained, we designed the secondary logo to echo a passport stamp. This idea was expanded to four additional passport-stamp style graphics for each region that Savor & Cellar covers. I also illustrated custom maps for each of the four current travel routes.

To showcase the new brand and highlight Savor & Cellar’s offerings, we also overhauled the website. The new site is beautiful, simple to navigate, and captures the sensations of each region.

Creative Direction: Alison Gardner

Copywriting: Beth Whelan

Studio: Perspektiiv Design Co.

Location logos

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